Web Marketing

Optimizing Lead Generation Via the Web

Selling Communications Inc. has world-class experts and resources that help organizations optimize their Web traffic. Our strategy is based on providing useful content and other information on your site that both helps people and increases the chances that your target audience will find you when in a planning or buying phase.

Our services include:

Strategy: Identifying the useful information and strategies that will attract Web traffic.
Website development: Websites that provide people with the information they need in a way that increases the chances they will find your site when in a buying or planning mode.
Content widgets: Mini-Websites you add to your current Website filled with content customized to your business to attract people to your site and keep them coming back.
Search engine optimization: Using code, customized URLs, regular indexing and useful content, link exchanges and other strategies to increase the chances that your Website will turn up higher in search results.
Search engine advertising: Identifying the appropriate pay-for-click or advertising model for your type of business.
Permission-based marketing: Website widgets and strategies that encourage people to opt-in to receive updated information.

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What Makes SCI Unique?

We believe that Web marketing requires more than technology; it requires an understanding of how to marry technology with content strategies. Our solutions include:

• A team of Internet, Web advertising, and search engine experts in the U.S., Canada and India to provide the technological know-how.
• Content specialists with extensive editorial experience and knowledge of how to match content with search engine optimization strategies.
• Our own network of websites in the business engagement arena with which to provide links to our partners.

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